The rise of retail media:
Opportunities and challenges for retail media evolution in Japan
＊Japanese only
As we are seeing the rapid growth of retail media market in US, Japan retail media market is also emerging and getting a lot of interest from advertisers.
FamilyMartVision, the retail media of FamilyMart, has been expanding the business by closely working with key advertisers and obtaining learnings since the service launch in September 2022.
In this session, we will explore the opportunities and challenges for future evolution of retail media in Japan through the eyes of advertiser, advertising agency, and media company.
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Coca-Cola (Japan) Co., Ltd.
Customer & Commercial Leadership Senior Retail Media Manager
Kenjiro Kagawa
Gate One Corp.
Director COO
Daigo Hayamizu
DENTSU INC.
Data & Technology Center Retail Data Development Department Senior Planner
Shinnosuke Matsunaga
Inquiry
- Company/DepartmentGate One Corp. Office of the President
- Addressmsb Tamachi-Tamachi Station Tower S,9F 3-1-21 Shibaura, Minato-ku,Tokyo 108-0023,JAPAN
- TEL03-6436-7719
- E-mailinfo@gate-one.co.jp
- URLhttps://gate-one.co.jp/